If you are a Looker Studio power user, you are probably connecting to a Google Sheet as a table for select datasets and manually updating your sheet several times per month
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How to prepare for the Google Analytics 4 update
by Paul Cote on Dec 19, 2022If you're using Google Analytics as the source of truth for your website measurement and you haven't installed Google Analytics 4 yet, then you should do this as soon as possible.
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The Advent of Streaming ETL
by Paul Cote on Nov 04, 2022With the rise towards cloud-native applications, the industry is shifting towards streaming ETL with real-time data stream processing
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What is an ETL?
by Lance Abbrederis on Oct 28, 2022The term ETL stands for Extract, Transform and Load, and is a three-step process used to consolidate data from multiple sources.
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Transforming and Grouping your Data Using Launchpad
by Lance Abbrederis on Aug 12, 2022Functions, custom fields and lookup tables help to compile, convert, reformat, and cleanse the data before it is fed into your target destinations.
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The Future of Google Analytics - Action Items & Key Dates
by Lance Abbrederis on Jun 10, 2022Migrating to GA4 is a must if you or your organization uses Google Analytics to measure website performance
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Farewell to Universal Analytics is upon us
by Paul Cote on Jun 07, 2022Migrating to GA4 is a must if you or your organization uses Google Analytics to measure website performance
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