In our recent webinar, Calibrate Analytics co-founder Paul Cote demonstrates how marketers and analysts can harness the power of Looker Studio, Launchpad ETL, and BigQuery.
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How Google Analytics Hub in BigQuery Empowers Agencies to Meet Evolving Reporting Requests
by Paul Cote on Sep 25, 2024Google Analytics Hub in BigQuery is an ideal solution to address these client needs, providing a flexible, scalable, and transparent way to share client data while maintaining control and security.
read moreThe Crucial Role of AI and Machine Learning in 2025 Budget Forecasting
by Gil Christenberry on Sep 12, 2024We explore how AI and ML have revolutionized budget forecasting — and explain how to set up your analytics stack to leverage these technologies.
read moreHow to show Google Analytics 4 transaction quantity with revenue in the same chart in Looker Studio
by Paul Cote on Sep 07, 2024Our experts explain the ways you can add these metrics to your reports and explore the pros and cons of each option.
read moreThe Advantages of Using ETL Tools Over Building Custom API and Data Warehouse Integrations
by Gil Christenberry on Sep 05, 2024We explore both options for setting up your analytics stack - and there's a clear winner.
read moreUnlock Real-Time Insights and Cost Savings with Streaming Data
by Shannon Gantt on Sep 01, 2024In this article we'll explore more about streaming data platforms, highlighting their benefits in cost efficiency and real-time decision-making
read moreHow Do Cookie Consent Manager Tools & Settings Affect Data Loss?
by Paul Cote on Aug 19, 2024This article outlines how different consent models, regulatory requirements, and user interface choices influence data collection.with the standard GA4 ecommerce events.
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