Insights

We discuss how AI assistants can be customized to specific business needs and integrated into existing workflows to increase productivity and efficiency.

This guide covers essential steps, from initial design concepts to incorporating branding elements like color schemes, icons, and typography, to achieve a polished and cohesive template.

This guide covers essential steps, from initial design concepts to incorporating branding elements like color schemes, icons, and typography, to achieve a polished and cohesive template.

In this article, we'll walk you through a step-by-step process to integrate your Google Ads data with Looker Studio using the Google Ads API, making it easy to monitor and optimize your ad creative in real-time.

In our recent webinar, Calibrate Analytics co-founder Paul Cote demonstrates how marketers and analysts can harness the power of Looker Studio, Launchpad ETL, and BigQuery.

Google Analytics Hub in BigQuery is an ideal solution to address these client needs, providing a flexible, scalable, and transparent way to share client data while maintaining control and security.

We explore how AI and ML have revolutionized budget forecasting — and explain how to set up your analytics stack to leverage these technologies.