Launchpad by Calibrate Analytics is purpose-built for teams that want focus over sprawl, clarity over complexity, and results over checkbox features.
read moreInsights
8 Analytics Recommendations to Strengthen Your 2026 Data Strategy
by Jenny Jones on Dec 17, 2025These recommendations reflect the most common gaps across marketing, ecommerce, and enterprise analytics teams in terms readiness for 2026.
read more
Unifying CRM Profile and Behavioral Data with Launchpad
by Shannon Gantt on Dec 16, 2025Launchpad is an ETL data management platform designed to unify scattered CRM and behavioral customer data for better analytics and automation.
read moreEnhancing Social Media Campaign Performance with Meta's Conversion API
by Paul Cote on Nov 10, 2025Meta Conversions API significantly improves customer data tracking, boosts ad performance through stronger attribution, and strengthens compliance with privacy regulations.
read more
5 Signs Your Analytics Stack Is Holding You Back
by Jenny Jones on Nov 08, 2025Your analytics stack should make it easier to uncover insights, not harder. If your team spends more time troubleshooting data than using it, it is time for an upgrade.
read more
Case Study: How a Luxury Resort Automated 90% of Facebook Chats
by Jenny Jones on Nov 04, 2025How AI Connect by Calibrate Analytics helped a resort automate and resolve Facebook Messenger requests from guests.
read more
How Business Teams Can Use Launchpad to Drive Data-Backed Decisions Without Writing Code
by Shannon Gantt on Nov 02, 2025Launchpad was built to give everyone, from marketing analysts to operations managers, the ability to collect, clean, and visualize data without writing a single line of code.
read more