With the holiday season in full swing, we knew you would be interested in seeing our Google Analytics 4 (GA4) wish list, after all it has been an interesting year of GA change.
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Dear Google Analytics... All I want for Christmas is
by Calibrate Analytics Team on Dec 20, 2023An Overview of Sharding in BigQuery and Why It May Offer Advantages Over Partitioning
by Shannon Gantt on Dec 01, 2023We take a look at sharding and partitioning in BigQuery as data management strategies and scenarios where sharding can prove to be more advantageous.
read moreLaunchpad November 2023 Release
by Gil Christenberry on Nov 23, 2023Streaming sources and new integrations - check out our new release!
read moreWebhooks vs. ETL and Complementary Use Cases
by Shannon Gantt on Nov 20, 2023We explore the roles of Webhooks and ETLs and how they can complement each other
read moreThe Countdown to Google Universal Analytics API Deprecation
by Jenny Jones on Nov 15, 2023Google is continually updating and optimizing its tools, and with the recent introduction and adoption of GA4, the Universal Analytics API is set to be retired on July 1, 2024.
read moreOctober Launchpad Release
by Gil Christenberry on Nov 01, 2023Check out what's new in the platform and give these new additions a try.
read moreData Organization and Quality Pitfalls: Tips for Setting Up Your Data Transfers and Storage
by Lance Abbrederis on Oct 23, 2023How to avoid three common data-related pitfalls when managing a data warehouse.
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