The experts at Calibrate Analytics are here to share the top three things to prioritize when planning your historical data export from Universal Analytics.
read moreInsights
Guidelines For Removing Google Universal Analytics Tracking From Your Website After The Application Is Sunset
by Jenny Jones on May 10, 2023As the deadline for the Google Universal Analytics sunset on July 1st, 2023 approaches, businesses should have a plan in place for removing the tracking system from their websites.
read moreLaunchpad's April Release - Import/Export Schemas, Auto Detect, New Source Integrations, and More
by Gil Christenberry on May 05, 2023The latest update to the Launchpad ETL platform brings time-saving schema features and new integrations that make it possible to extract data from virtually any source.
read moreThe Google Analytics 4, BigQuery Dataset ID Explained And Where You Can Find It In The GA4 Admin
by Courtney Jullien on Apr 29, 2023The powerful integration between GA4 and BigQuery allows businesses to query and analyze their data, unlocking a whole new world of insights.
read moreHow To Analyze More Than 60 Days Of Floodlight Reporting Data And Visualize in Looker Studio
by Paul Cote on Apr 21, 2023Google only allows you to view 60 days worth of floodlight data because floodlight tracking is designed to measure the effectiveness of online advertising campaigns in near real-time.
read more5 Misconceptions About Google Analytics Universal Analytics Deprecation
by Jenny Jones on Apr 20, 2023In this post, we'll debunk five of the most common misconceptions about Google Universal Analytics deprecation.
read moreThe Best Way to Automate Digital Marketing Reports Is With an Extract, Transform, and Load Application
by Paul Cote on Apr 01, 2023Using an ETL to automate reports not only saves companies valuable time, but it provides a range of other benefits as well.
read more